Omschrijving

J’aide des entrepreneurs, indépendants et petites entreprises à structurer leur marketing, lancer leurs offres et développer leur activité.

Je transforme des idées floues en plans clairs et opérationnels, avec un vrai focus sur ce qui fait avancer le business, pas sur des recommandations théoriques.

Concrètement, je travaille sur :

Stratégie go to market
Positionnement de marque
Product management et lancement d’offres
Pilotage de la performance avec KPIs
Organisation de projets marketing

Types de missions :

Lancement ou repositionnement d’offre
Structuration de plan marketing
Mise en place de process marketing simples
Aide à la prise de décision pour entrepreneurs

Si vous voulez quelqu’un de fiable, pragmatique et orienté résultats, on peut travailler ensemble.

Branche-expertise

Talen

Frans
Tweetalig / moedertaal
Nederlands
Tweetalig / moedertaal
Engels
Tweetalig / moedertaal

Voorkeuren voor werkplek

Kan op locatie werken

Bruxelles (tot 50km)

Boehringer Ingelheim
Brand Manager Pet Retail
PHARMACEUTISCHE INDUSTRIE
januari 2024 - september 2025 (1 jaar en 8 maanden)
Brussels, Belgium
Boehringer is a top 20 global pharmaceutical company, focusing on both human and animal health.
• • Lead marketing campaigns for Frontline® and FRONTPRO®, resulting in increase in market share further establishing number one position in the OTC market.
• • Successfully led the end-to-end launch of FRONTCONTROL® in BE OTC market exceeding sales targets.
• • Collaborate closely with cross-functional teams including sales, R&D and regulatory affairs. Ensuring alignment with brand strategy and regulatory requirements.
Product management Branding Stratégie de positionnement Productstrategie Go-to-Market (GTM) Strategy
Haier
Product Manager & Trade Marketing lead
juni 2023 - december 2023 (6 maanden)
Bruxelles, België
Haier is N° 1 Global Major Appliances Brand for 14 consecutive years.
In addition to Product Management of SDA & FS Dish
• • Leading trade marketing strategy for all categories and all brands at retailers
• • Working closely with Sales team and Product Managers in managing full year plans & investments
• • Responsible for the launch of internal Digital Marketing Strategy in close collaboration with Marketing Agency & Product Managers
Product management Branding Trade Marketing Stratégie marketing digital Productstrategie
Haier
Junior Product Manager
maart 2022 - juni 2023 (1 jaar en 3 maanden)
Bruxelles, België
• • Product strategy for both Small Domestic Appliances & Free Standing Dish products (channel management, pricing strategy, NPI follow-up)
• • Monitored and evaluated market performance, including sales data, and market share, to inform strategic decision-making and drive product development initiatives
• • Develop marketing & promotional strategies for existing & new range
Product management Productstrategie Prijsstelling Gestion des stocks Go-to-Market (GTM) Strategy