Over Jean
Need a fast replacement or extra support in your sales or retail team?
I step in quickly as Key Account Manager, Sales Manager or E-commerce Manager to ensure continuity and drive performance.
15+ years of experience across FMCG, DIY, construction and mass retail, working with leading retailers such as Carrefour, Colruyt, Delhaize, Lidl, Brico, Hubo, MediaMarkt, Kruidvat, Amazon and Bol.
Strong expertise across B2B, B2C and omnichannel environments, with a deep understanding of retail, wholesale and e-commerce dynamics.
What I deliver:
• Key account management & annual negotiations
• Trade marketing (promotions, activations, shop-in-shop, in-store demonstrations)
• Category management & planograms optimization
• Pricing strategy & margin optimization
• Sales team takeover, structuring and performance management
• Go-to-market & channel development
Hands-on, versatile and results-driven, I focus on fast execution and measurable impact.
Frans
Tweetalig / moedertaal
Nederlands
Tweetalig / moedertaal
Engels
Tweetalig / moedertaal
Duits
Beperkte professionele capaciteit
Kan op locatie werken
Bruxelles (tot 50km)
Werkervaring
- Royal Canin (Mars)Senior Key Account ManagerGROOTHANDELoktober 2025 - maart 2026 (5 maanden)Zaventem, België
Senior Key Account Manager – Royal Canin (Mars) | BELUX
Managed 7 key retail accounts and led 2026 annual negotiations (pricing & trade terms).Defined commercial strategy, drove activations and ensured business continuity. - WonderboxHead of Retail | Team Leadership (Field Sales, KAM & Trade Marketing)GROOTHANDELoktober 2016 - mei 2025 (8 jaren en 7 maanden)Bruxelles, België
Ownership of BELUX Retail P&L across 15 key accounts and 1,500+ stores
Management Team Member• Led national contract negotiations with major retail chains• Won new national listings (Lidl, Colruyt, Kruidvat, Trafic)• Delivered +8 pts market share growth across key retail channels• Defined pricing architecture and promotional framework• Increased shelf space and category visibility across leading retailers• Managed and developed a commercial team of 6 FTE (KAM, Trade Marketing, Field)• Rolled out large-scale brand activations: displays, animation campaigns, pop-up stores• Implemented Retail CRM & RFID inventory automation• Established direct API integration with key retail partners - NIKO (Switches and smart home solutions)KEY ACCOUNT MANAGER DIYGROOTHANDELfebruari 2009 - januari 2015 (5 jaren en 11 maanden)Saint-Nicolas, België
Managed and developed national DIY key account portfolio
(P&L responsibility – distributors, retailers, e-commerce & wholesalers)• Led strategic negotiations and commercial expansion plans• Expanded SKU range from 50 to 300 per store across 500+ shops• Introduced demo & information panels in 300+ stores, driving +40% turnover uplift• Delivered +30% turnover growth through range optimisation and retail activation• Structured go-to-market strategy for home automation launch• Successfully onboarded and launched a second national distributor
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Opleidingen
- Finance & ManagementV.L.E.K.H.O.2005
- Digital Marketing (Certification)I.C.H.E.C.2018Digital Marketing (Certification)