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Malt Strategy
Malt Strategy
Claire BailletCB

Claire Baillet

Marketing consultant

€ 900/dag
Brussels, BE
15+ jaar

Gemiddelde responstijd: 1 uur

Over Claire

With over 15 years of leadership experience in Sales, Marketing, within premium and luxury B2C and BtoB environments, I bring a strong track record of driving commercial performance, elevating brand positioning, and leading high-performing teams through transformation, especially in luxury & lifestyle, retail, and tourism. I have extensive experience steering Sales, Marketing, and CRM strategies to grow revenue, strengthen market share, and align teams behind a common vision. Strategic and Hands on, I bring multicultural experience and Act as a Business Partner with CEO, and team membres.
Eten en drinken
Winkelketens
Luxegoederen
Private equity
Groothandel

  • Engels

    Tweetalig / moedertaal

  • Frans

    Tweetalig / moedertaal

  • Duits

    Vloeiend

  • Spaans

    Beperkte professionele capaciteit

Kan op locatie werken
Brussels (tot 50km)

Werkervaring

  • Stanley Stella,
    freelance advisor
    MODE & COSMETICA
    november 2023 - september 2024 (10 maanden)
    Belgium
    Sustainable company specializing eco-friendly for businesses, with €200 million in sales in 20+ European countries. Glocalisation of a BtoB brand and develop the overall Marketing & Communication strategy, category management and in depth market knowledge, involving the design of a new organization to support the company growth plan. Oversaw 40-person marketing team, review processes to gain in efficiency and support the new vision
    Marketing Change Management Category management Communication strategy Retail expertise
  • ZappTax, Start up
    Marketing consultant
    INTERNET OF THINGS (IOT)
    januari 2017 - januari 2018 (1 jaar)
    Brussels, België
    operating in + 40 countries, generating annual sales of €1.5 billion. Evaluated BtoB brand portfolio and defined brand positioning across Europe as well as managed product pipeline, innovation, and organisation design. Established new team structure to streamline new product development and customer engagement• Directed firm's digital transformation, design organisation, channel strategies and branding
    Brand strategy Business development Digital communication Partnerships Growth marketing
  • The Bicester Village Shopping Collection
    Marketing Director and Data specialsit
    GROOTHANDEL
    mei 2018 - april 2022 (3 jaren en 11 maanden)
    Frankfurt am Main, Duitsland
    Assignment in Belgium, Germany to drive marketing growth and new strategy, involving organisation design.
    Lead the german marketing strategy, develop CRM strategy, and retail implementation with luxury and lifestyle brands partners.
    Develop the customer experience with premium services and black book approach, strengsten the brand strategy with personnalisée approach towards HNWI.
    Marketing strategy Content marketing Digital communication Coaching Retail marketing
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Opleidingen

  • Executive education in circular economy and sustainable strategies
    University of Cambridge
    2022
    Executive education in circular economy and sustainable strategies
  • Executive education in
    INSEAD
    2020
    Executive education in
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Vaardigheden (5)

Marketing
Communication 360°
Change Management
Brand strategy
Business development

Categorieën