Vaardigheden
Koen in het kort
- Result driven (digital) marketing, communications and business transformation professional
- Proven expertise in strategic thinking and operational excellence for both global and local clients/brands in a variety of industries (B2B and B2C)
- Possessing strong project and people management skills, business development and key account management capabilities
- MBTI profile: ENTJ (Intuitive thinker) - Leading the way to impact
- Striving for a balance between business objectives (wealth) and people-oriented approach (health)
Werkervaring
- Yellow Brick Road BVOwnerCONSULTANCY & AUDITINGoktober 2004 - Vandaag (20 jaren en 8 maanden)Antwerp Metropolitan Area, Belgium
- Telix Pharmaceuticals LimitedMarketing Communications ConsultantPHARMACEUTISCHE INDUSTRIEdecember 2021 - oktober 2022 (10 maanden)Liège, BelgiumSupporting Telix EMEA with its go-to-market strategy on innovative prostate cancer imaging portfolio.Responsibilities→ Supporting Australian biotech scale-up with its go-to-market strategy on innovative cancer imaging portfolio (prostate, kidney, blatter) in the EU - https://telixpharma.com→ Final responsibility for the organisation of annual scientific congresses: European Association of Urology, European Association of Nuclear Medicine, European Society of Medical Oncology→ Final responsibility for the organisation of EU distributors prelaunch event→ In close collaboration with Telix Corporate Communications & Investments team (Melbourne) and external scientific communications agency Vivactis (Barcelona)
- Publicis GroupeClient LeadPERS & MEDIAjuli 2021 - oktober 2021 (3 maanden)Brussels, BelgiumSupporting and mentoring the BNP Paribas Fortis team of Publicis Brussels (7 people).Responsibilities→ Managing, coaching and mentoring the account team of BNP Paribas Fortis (7 people)→ Final responsibility for the talent, the budget and profitability of the agency’s largest account
1 externe aanbeveling
EV
Eric Vereecke beveelt Koen aan
24/4/2023
Koen is a very experienced marcom professional and one of the rare breeds who functions as easily in a digital as well as in a convential (media) world. He is an inspiring team lead and never gives up, an exemple for his team members. High value for money, a guaranteed ROI.
Opleidingen
- Take the Lead, Digital TransformationVlerick Business School2021Take the Lead, Digital Transformation
- Postgraduate in digital marketingDigital Marketing Institute2019Postgraduate in digital marketing
- Advanced Digital Marketing & CommunicationsSTIMA - Advanced Digital Marketing & Communications2015Advanced Digital Marketing & Communications
- The People Manager, Business administration / Bedrijfskunde / Business management / BedrijfsmanagementVlerick Business School2008The People Manager, Business administration / Bedrijfskunde / Business management / Bedrijfsmanagement
- Marketing Communicatie B, Major in Marketing CommunicationsSRM Opleidingen en Trainingen1994Marketing Communicatie B, Major in Marketing Communications