Vaardigheden (77)
Sector-expertise
Bart in het kort
With over 20 years of experience in marketing and communications across a wide range
of industries, I bring a strong mix of strategic vision and creative expertise. I thrive on
developing innovative marketing strategies, crafting compelling communication plans,
and leading impactful campaigns. I also have a solid track record in driving digital
transformation projects and mentoring creative teams, always keeping measurable
results in focus.
As a motivated, social, and energetic professional, I blend strategic thinking with hands-on
creativity to bring ideas to life. My leadership and collaboration skills help me drive
meaningful projects and inspire teams. Fluent in Dutch, French, and English, I have strong
communication abilities and a deep passion for design and user experience.
Werkervaring
- SchoupsBusiness Development, Events & Communication Manager - Ad InterimJURIDISCHoktober 2024 - juni 2025 (8 maanden)Antwerpen, België
- Structured a new marcom department with 4 direct reports
- Developed & deployed a BD & communication plan
- Organized several events, job fair participations and hybrid seminars
- Improved client experience through several projects
- Directed agencies for campaigns and translations
- AbbottBrand Manager - Ad InterimPHARMACEUTISCHE INDUSTRIEmei 2024 - oktober 2024 (5 maanden)Waver, België
- National 360° activation campaigns increasing brand awareness
- Marketing automation campaigns onboarding new patients (Selligent)
- Preparing launch of 10 Years Freestyle Libre PR Campaign
- Creation of landing pages (Adobe Experience Manager)
- Leading a recycling project for used Flash Glucose Sensors
- Directing a podcast series Let’s talk Diabetes with patients & HCP’s.
- Validating marketing & promo materials (Veeva)
- Manuchar nvSenior Marketing & Communications Specialist - Ad InterimLOGISTIEK & SUPPLY CHAINseptember 2023 - Vandaag (1 jaar en 9 maanden)Antwerpen, België
- Interim management following the sudden exit of the 2 marketers
- Focus on both internal & external communications
- Launch of several local websites for international affiliates (Drupal)
- Directing agencies for B2B campaigns, leaflets, brochures, exhibition stands
Externe aanbevelingen
Opleidingen
- Postgraduate, MarketingVLEKHO Business School Brussel2002Postgraduate, Marketing
- Bachelor of Arts in CommunicationKatholieke Hogeschool Mechelen2001Professional bachelor, Communication